Australia's strategic marketing consultancy for animal health and wellbeing brands
We combine genuine category expertise with rigorous strategic thinking to build marketing that actually drives results.
20+ years of industry experience
Strategic and evidence-based approach
50+ successful client engagements
5 star client rating
VIC State Winner
Advertising, Marketing & Public Relations Services
The Australian Achiever Awards are based on direct customer feedback – recipients must achieve a very high approval rating to qualify. We’re proud to be recognised for excellence in customer service.
Senior strategic thinking. Specialist execution.
One clear direction.
We work as a strategic partner – taking the time to understand your brand, your market, your customers, and where the gaps and opportunities lie before we recommend anything. Whether you have an internal marketing team or are looking for external strategic leadership, we bring the senior thinking that keeps everything connected – and the specialist expertise to execute it well.
We work across:
⦿ Marketing and brand strategy
⦿ Positioning and messaging
⦿ Channel strategy and campaign planning
⦿ Execution – content, social, paid advertising, email, SEO, PR, web, and e-commerce
Strategy first. Then everything else.
How we work: the RISE framework
We follow a four-stage approach across every engagement – Reveal, Interpret, Shape, Execute. It ensures we are solving the right problem, in the right order, before we recommend anything.
Who we work with
We work with animal health and wellbeing businesses at different moments:
⦿ Establishing a new brand and wanting to get the foundations right
⦿ Navigating a growth plateau and not sure where the problem lies
⦿ Preparing for a new product launch or market expansion
⦿ Finding that marketing activity is not translating into results
We work best with businesses that:
We work with animal health and wellbeing businesses at different moments:
⦿ Are ready to invest in strategic clarity, not just more activity
⦿ Care about the long-term health of their brand as much as short-term results
⦿ Genuinely care about the health and wellbeing of the animals their products serve
⦿ Value evidence, structure, and honest thinking
If your business is values-driven and growth-focused, we’d love to hear from you.
Ready to get started?
Selected success stories
What our pet biz clients say about our work
Renee Attard
Raw Pet Co. - Founder & CEO
Dr. Will Maginness
5 Hounds by Dr. Will - Founder & CEO
Dr. Roz Rowen
Australian Pet Nutrition - Founder & CEO
Georgia Watt
Pryde Pets - CEO & Co-Founder
